Editorial Criteria for Apartment News Publications, Inc.
Revised July 9, 2025
At Apartment News Publications, Inc., our editorial content serves as a trusted resource for rental housing providers, property managers, and real estate professionals throughout California and beyond. To maintain the highest standards of accuracy, relevance, and integrity, we have established clear editorial criteria to guide all submissions. These guidelines ensure that every article we publish delivers timely, well-researched, and practical information that supports the success of our readers and reflects the dynamic landscape of the rental housing industry.
Purpose & Audience
- Content must serve rental housing providers, property managers, investors, and real estate professionals.
- Articles should provide valuable insights, practical guidance, or industry updates relevant to multifamily housing and property management in California and the Western U.S.
- Tone should be professional, informative, and solutions-oriented.
Accuracy & Credibility
- All content must be fact-checked and sourced from credible, verifiable information.
- Legal, legislative, or regulatory updates must reference official sources (e.g., bill numbers, court decisions, government agencies).
- Statistics and market data must be clearly cited with source and date.
Relevance & Timeliness
- Content must reflect current trends, news, legislation, and market conditions impacting the rental housing industry.
- Submissions should address timely issues (e.g., changes in rent control laws, eviction procedures, tax incentives, housing supply, or zoning).
- Evergreen content is accepted when offering timeless strategies, checklists, or how-to guidance.
Objectivity & Balance
- Editorials and opinion pieces should clearly distinguish between fact and opinion.
- Coverage should remain balanced, particularly on controversial topics, presenting key perspectives while upholding the interests of rental housing providers.
- Partisan political messaging should be avoided unless directly tied to housing-related policy implications.
Originality & Attribution
- Content must be original. Submissions may not be previously published elsewhere unless approved with attribution and rights clearance.
- Plagiarism or uncredited use of third-party content is strictly prohibited.
- Proper attribution must be given for any quoted or referenced materials.
Clarity & Readability
- Writing must be clear, concise, and well-structured, avoiding unnecessary jargon.
- Headlines and subheadings should reflect the main takeaways of the content.
- Articles should use plain language accessible to a broad professional audience.
Length & Format
- Editorials typically range from 700 to 2,000 words.
- Short-form content (e.g., tips, updates, legal briefs) may range from 500 to 700 words.
- All articles must include a proposed title, byline, and (where applicable) author bio.
Advertising & Sponsored Content
- Sponsored content must be clearly labeled as such and should still meet editorial quality standards.
- Advertorials may highlight products or services but must provide useful context or analysis, not just promotional language.
Legal Considerations
- Articles must not contain defamatory statements, legal inaccuracies, or unlicensed legal advice.
- Any reference to litigation or legal procedures must be framed with disclaimers when appropriate.
Editorial Review & Revisions
- All submissions are subject to editing for clarity, length, accuracy, and style.
- Apartment News Publications, Inc. reserves the right to accept, reject, or request revisions to any editorial submission.
- Final publication is at the sole discretion of the editorial team.
If you have any questions, please contact us:
Apartment News Publications, Inc.
8757 Auburn Folsom Rd. #2066 Granite Bay, CA 95746-9988
(714) 893-3971
production@aptnewsinc.com
www.AptNewsInc.com